Why x&main

What exactly is x&main?
x&main is a web host specifically designed for Main Streets, Downtown Development Authorities and other types of organizations whose purpose is economic revitalization and stabilization. x&main was created by a Main Street merchant to help Main Streets market online without spending a fortune on web design and development. In short, x&main provides your organization with a five-figure website for only $78/month with setup fees as low as $150. x&main is a Main Street/DDA no-brainer.
How do we make changes to our x&main-powered website?
By logging in to your My Main Street control panel. Log in using your Domain Administrator username and password and manage the content yourself. You do not need to know HTML. Want a test drive? Ask us to set up a no-obligation demo.
Can I export our user emails for use with services like ConstantContact.com?
Yes. We aren't sure why you'd want to, though, when x&main automatically emails your members about upcoming events and news. x&main was designed to save you money by eliminating the need for all of these other web services.
Can we use our own domain name?
Yes. You can run x&main as a sub-domain of your existing website such as main.ourdomain.com or use x&main as your main website using www.ourdomain.com.
What services are included in the monthly fee?
All services are included. There are no costly add-ons or upgrades. Please see the complete list of features.
What does setup cost and how long does it take?
Basic setup starts at only $150 and takes between 15 minutes and 7 days depending on the level of customization. Your organization can log in and add photos, videos, events, news stories, special offers, and manage your merchant directory. Your Google Map is managed automatically once we plug in the map center latitude and longitude. If you want Facebook integration you will need to log into Facebook to generate your own Application Key - this takes about 3 minutes. Notice that none of these items involve hiring a contractor! x&main is self-help oriented.
Can't we just use a Facebook page?
Your Facebook page is owned by Facebook. It is an asset of Facebook. Try to export your list of Page fans and you'll see exactly who owns this asset! x&main belongs to your organization and uses your brand; not ours. Our service utilizes Facebook Connect as a way to help draw users from Facebook by way of convenience. We recommend setting up a Facebook page as a way to promote your Facebook Application - in this case your website. When a user adds your Application, you now have a user; congratulations, you now have an asset!
Will our website be search-engine (SEO) friendly?
Nearly all x&main content URLs are slugged for search engine optimization. You'll be shocked at how quickly your x&main-powered website begins showing up in Google and Yahoo!.
We don't like the look of your default template. Can we change it?
Yes! Absolutely no other service or piece of software will offer your organization this level of flexibility in design, layout, appearance, or look and feel. x&main is built on strong logic using MVC (model, view, controller) application architecture (like Twitter, Facebook, etc). Absolutely any aspect of your website can be changed. Smaller organizations can elect to implement minimal branding while large organizations may want a complete design to match their six-figure marketing campaign. It's simple: x&main works with every budget and every brand!
What about free software and services?
Free services offer broad solutions designed to lure you into many frustrating hours of implementation spent trying to mold them to meet your very specific needs! x&main was designed to address the specific online needs of a commercial developers, merchant associations, and historic revitalization districts.